Social Media is here to stay. It’s no longer a question of whether businesses should be using this powerful international communication tool, but how best to use it to connect them to the right people to grow their business.
Who is this workshop for?
This interactive workshop is for small business owners, entrepreneurs and staff needing to build on their skills in marketing and communications to tell the story of the business and generate leads through social media.
If you are creating content for social media output this workshop is for you.
What you will learn:
In this interactive session, you’ll discover how to create compelling content specific to different social media channels and the audiences that use them. We’ll focus on the three main channels used by businesses:
You will take away some tools, tips, ideas and inspiration to ensure you are saying the right thing, at the right time, in the right way, to the right people using the top social media channels for business.
Learning Topics:
- Overview of the three chosen channels with Q&A
- Twitter – using your 140 characters effectively
- Facebook – Joining and starting worthwhile conversations (without hijacking them)
- LinkedIn – Blogging on LinkedIn Pulse to build your expert profile
Practical Learning:
In this interactive workshop there will be plenty of opportunity to ask questions, develop creative ideas, take away some transferable tips and intelligence to make your social content shine, and help you write your way to success.
About the Speaker:
Author and entrepreneur Amy Morse, is an experienced trainer and writing coach, working with businesses to harness the power of their story and tell it in their own words. As a published fiction novelist, with a long career in coaching, training and business support, she helps you inject a little writer’s razzle-dazzle into communications and content to grow your business.