Brand51 Insight

8 Things You Need to Know Before Your Company Rebrand

8 Things You Need to Know Before Your Company Rebrand

Posted By Brand51 on 7th November 2017


Ask a marketing manager or business owner, and they might see a company rebrand as a necessity; something...

Marketing to Millennials: How to Engage With the Younger Generation

Marketing to Millennials: How to Engage With the Younger Generation

Posted By Brand51 on 12th September 2017


Whether a seasoned marketing professional or experienced business owner, many of us like to think we...

How to Add Value to Your Brand

How to Add Value to Your Brand

Posted By Brand51 on 10th July 2017


We hear a lot about how to create and market a brand, but what about its actual value? In this month’s...

The robots are coming: What does Artificial Intelligence mean for designers?

The robots are coming: What does Artificial Intelligence mean for designers?

Posted By Brand51 on 15th June 2017


The robots are coming: What does Artificial Intelligence mean for designers? What if we replaced...

Driving value from values

Driving value from values

Posted By Brand51 on 7th March 2017


It’s always interesting talking to businesses about the benefits of developing a more responsible...

A Fresh View: Keeping your Brand Ahead

A Fresh View: Keeping your Brand Ahead

Posted By Brand51 on 25th March 2015


It’s said that one should make a point of meeting all your best customers and suppliers once very...

Colour Me Purple?

Colour Me Purple?

Posted By Brand51 on 23rd October 2014


There seems to have been a spate of “Tests” cropping up on Facebook recently. By simply...

What's in a Strap Line?

What's in a Strap Line?

Posted By Brand51 on 20th August 2014


So let’s get our terminology right here. Is a strap line the same as a slogan? Oh, and how about...

Give your Brand a Facelift not a Face change?

Give your Brand a Facelift not a Face change?

Posted By Brand51 on 22nd July 2014


So, we’ve established that your logo represents your brand, it’s the flag-carrier for what...

How flexible is yours?

How flexible is yours?

Posted By Brand51 on 27th March 2013


Did you know that the first logo to be trademarked was the red Bass beer triangle? That was in the 1870’s,...

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Welcome to Brand51 Insights where we share our thoughts and useful tips to help you improve your company branding...

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