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Ask a marketing manager or business owner, and they might see a company rebrand as a necessity; something...
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Whether a seasoned marketing professional or experienced business owner, many of us like to think we...
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We’re often asked how we go about designing a brochure or leaflet, and what the process is, and...
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We hear a lot about how to create and market a brand, but what about its actual value? In this month’s...
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The robots are coming: What does Artificial Intelligence mean for designers? What if we replaced...
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The typical marketing department of a successful company operates at a million miles an hour –...
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It’s always interesting talking to businesses about the benefits of developing a more responsible...
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If you’ve been reading our blogs over the past several months you’ll know that we take the...
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Imagine for a moment that you know someone, maybe even a friend, and that you’ve invested the...
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Did you know that, according to a study by Socialbakers, images on Facebook constitute 93% of the most...
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It’s said that one should make a point of meeting all your best customers and suppliers once very...
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It’s said that a first impression is formed in less than a second, and that once it’s made...
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Bear with us on this…how would it be if we applied the most common New Year’s Resolutions...
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There seems to have been a spate of “Tests” cropping up on Facebook recently. By simply...
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Let’s start with the basics; your brand is your reputation. It takes a long time to build a good...
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So, we’ve established that your logo represents your brand, it’s the flag-carrier for what...
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In an increasingly virtual world, a world in which more than ever before we end up buying from people...
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At this time of year it’s always worth having a re-cap, so here’s a synopsis of where the...
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Have you heard the phrase “Your silent salesman”? It usually refers to your sales brochures...
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Did you know that the first logo to be trademarked was the red Bass beer triangle? That was in the 1870’s,...
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Designing for print means different things to different people. If book publishing is your life, then...
Welcome to Brand51 Insights where we share our thoughts and useful tips to help you improve your company branding...
